Switch your patients’ daily toothpaste and protect their future oral health

Switch your patients’ daily toothpaste and protect their future oral health

16 Jun 2017

Clinical evidence suggests a small behaviour modification, like including an antibacterial toothpaste into the daily oral care routine, can improve patients’ effectiveness in preventing common oral diseases, beyond what can be achieved when toothbrushing with a regular fluoride toothpaste alone.

Additionally, it is useful to remember that teeth or hard surfaces make up only 20 per cent of oral surfaces and biofilm bacteria also develop on soft tissue surfaces which accounts
for the other 80 per cent of the mouth.

Colgate Total toothpaste with its unique antibacterial action helps control regrowth of dental plaque. Colgate Total adheres to 100 per cent of hard and soft tissues, providing up to 12-hours antibacterial protection, even after eating and drinking. It also significantly reduces the bacterial load on 100 per cent of mouth surfaces.  This means less dental plaque is formed even before twice daily toothbrushing starts, leading to healthier teeth and gums.   

Colgate Total toothpaste has more published peer-reviewed clinical studies than any other toothpaste, including unique evidence on the antibacterial protection provided to 100 per cent of the mouth surfaces. Fine et al has demonstrated the superior efficacy of Colgate Total toothpaste vs. regular fluoride toothpaste and stannous fluoride toothpaste in reducing the bacteria load on various oral surfaces after toothbrushing. The unique antimicrobial effect of Colgate Total toothpaste leaves fewer bacteria in the whole mouth*, to repopulate and form dental plaque on tooth surfaces.

The potential clinical benefits of whole mouth bacteria reduction are also highlighted in the latest review by the Cochrane Collaboration group on the effect of triclosan/copolymer containing fluoride toothpaste vs. fluoride only toothpaste. These independent results provide confidence in the incremental benefit to be gained by having your patients switch to Colgate Total toothpaste.

Just by asking your patients to switch their daily toothpaste, they can benefit from 12-hour antibacterial protection on 100 per cent of mouth surfaces for whole mouth health. Protect the future of your patients’ oral health by recommending Colgate Total toothpaste.

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